Obtaining Feedback

My Strategy for Obtaining Valuable Feedback from Showings

 

 

Pre-Listing Feedback

 

Obtaining accurate feedback from other agents is crucial in the listing process.  To position your property correctly in the current market, we might recommend using pre-marketing techniques in order to obtain valuable feedback from other agents prior to formulating a concrete marketing strategy.  This may involve broker opens and utilizing off-MLS marketing resources such as the @properties internal application and the Top Agent Network (TAN) which is only available to the top 10% of agents citywide.

 

 

Post Showing Feedback

 

Once hitting the market, showing agents provide feedback that can help in addressing any deficiencies potential buyers are noticing and re-position the property if necessary.  Agents obtain feedback in a variety of ways, however, the most common is a short drop down form seen below.

 

Other Agents

 

Feedback Zak Herman

 

I do not prefer this method for the following reasons:

  • Brief, one word pre-determined answers rarely deliver useful information
  • Drop down fields can be left blank
  • Agents are not required to leave property specific feedback in the comments section
  • Agents can choose not to send feedback at all

 

 

My Strategy

 

I will personally call and track down, if necessary, each agent that shows your home so I can have a conversation with them regarding your listing.  I find that even a brief conversation can provide more useful and tailored feedback than the method above.  This feedback will then be delivered to you for consideration.

 

 

Would you like more information?

 

View my objectives when listing your home HERE.

 

I use the most advanced marketing techniques available when selling a home.  Please view everything I include with each listing HERE.

 

It is important to approach each and every showing with game plan.  View the strategies I use HERE.

 

Read my blog about real estate and Chicago, updated regularly, HERE.

 

 

 

Please contact me at zakherman@atproperties.com, (312) 835-6444, or by filling out the form below for a complimentary consultation on your home.

 

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